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Organize With Intention. Reclaim Your Time at Home.

Does Your Home Feel Overwhelming?
Between busy careers, family schedules, and the pace of life in New York, maintaining a functional home can start to feel like another full-time job.
Closets overflow.
Mail piles up.
Toys take over the living room.
Boxes from a move linger longer than expected.
And suddenly the place meant to recharge you feels anything but calm.
At B Home, I help busy women reclaim control of their homes through thoughtful decluttering and beautifully functional systems designed for real life.

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Paulina, founder of B Home, smiling in a bright, organized New York City kitchen

A wife, mother, and passionate organizer who finds joy in transforming homes into beautiful, functional spaces. Born in Mexico City and a proud New Yorker for over 20 years, I believe an organized home isn’t just about tidiness—it’s about creating peace and ease in everyday life.

With a background in fashion design, I’ve always had an eye for aesthetics, detail, and functionality. What started as a passion for helping friends and family evolved into B Home—a way for me to help families find more time, clarity, and calm through intentional, well-designed spaces.

Your home should be a sanctuary—I’d love to help make it one.

Hi! I’m Paulina

Learn about our story

And More…

HOME ORGANIZING SERVICES

Paulina organizing a kitchen drawer with dividers and utensils in a New York City home

Home Organizing

From thoughtful decluttering to full-home transformations, we’re here to help you create a home that feels calm, clear, and completely you. At B Home, we tailor every organizing project to your lifestyle—bringing order, beauty, and ease to your everyday routines.

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Labeled moving boxes in an empty New York City home, ready for relocation

Move-in & Relocation

Life is full of transitions, and we’re here to make them smoother, stress-free, and beautifully organized. Whether you’re expecting a baby, moving into a new home, downsizing, or relocating from the U.S. to Los Cabos, our personalized organizing approach ensures your space is ready for this next chapter.

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Neatly styled bedroom in a New York City vacation rental, staged for short-term guests

Vacation Rental Set-Up

Turn your vacation rental into a five-star guest experience with seamless setup and thoughtful organization. Whether you're launching a new Airbnb, refreshing a space, or prepping a second home, we’ll make sure it’s beautifully organized, fully equipped, and guest-ready from day one.

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Kind Words From Our Clients

"Efficient and stress Free"

“With only one closet in our two-bedroom apartment, Paulina designed and installed two custom closets and managed the entire process—from assembly to unpacking and organizing. Her attention to detail made our move smooth and stress-free. We couldn’t be happier!”
 — Roxana F. , Upper East Side
“A true lifesaver for our family”

“We called Paulina when we moved into our weekend home for the summer. She and her team maximized every inch—from our kitchen and garage to the closets—with beautiful, thoughtful systems. Everything looked like a showroom! Paulina brings calm energy and excellent service. We’re thrilled with the results and will continue working with her.”
— Catherine D., Larchmont NY
“Unbelievable!”

“I’m so happy I found Paulina. She organized my kitchen, closets, and completely transformed my dressing room with a beautiful custom system. She understood my needs and made everything go smoothly. When I moved, she helped make my new place feel like home. Thoughtful, aesthetic, and never pushy during purging. I highly recommend B Home for all your organizing needs!”
— Michelle K., SoHo, NYC
“Wonderful support during a cross-country move”

“Paulina and her team worked wonders in our Brooklyn apartment as we moved from California with a toddler in tow. We worked side by side around the clock for a week—organized, kind, and full of great advice. The results were incredible! We’d definitely call B Home again for any future moves or projects.”
— Charlie O., Brooklyn Heights, NY
“Seamless, smart, and chic”

Paulina made my Manhattan move seamless. She helped me purge and prep the space before my move from Washington CT. She was always one step ahead—smart, caring, and incredibly detail-oriented. Her designs were both chic and practical, and her systems maximized function without sacrificing style. The B Home team are absolute gems!
— Lisa S., Midtown Manhattan
“Amazing energy and results”

“Paulina is amazing! She’s upbeat, kind, and has such a talent for organizing. She helped me tackle a big decluttering project and got my whole apartment in order—even took care of the donations. She truly worked wonders. Can’t recommend her enough!”
— Candice B., Chelsea, NYC